CREMA Collective
Created a market profile for a style trend, forecasting appropriate elements of colors, fabrications, and silhouettes. Designed a full look from initial techflats to 3D simulation using CAD software.
Concept
Demographics
Womenswear
Age: 20s-30s
Geographic Location: Urban/City, Europe
Psychographics
For women who want to transition their appearance to mature and sophisticated attire, while still showcasing a touch of youthful flare. The collection surrounds the idea of simple lines, structured boxy shapes, and neutral/earthy tones expressing elegance. Unique fun cut outs and elements of hardware are present to express an element of artistry. These women value easy to style, functional sets.
Technical Flats
Sketched two looks using Adobe Illustrator and integrated colorways for each. Assembled a construction details page to begin the 2D pattern process.
2D Pattern
Garment pattern and sewability using Gerber Accumark and CLO 3D for fit adjustments.
3D Simulation
Final virtual fitting using CLO 3D, adjusted the pattern accordingly to fit model size. Sewability and construction were examined to properly place details such as buttons and pockets.
